Salon des ETA concept

Located in an area where more than 70% of French contractors are based, whose main activity is mixed crop/livestock and/or field crops, the Salon des ETA is the only trade fair dedicated exclusively to agricultural, forestry, rural contractors and their teams.

What is the Salon des ETA?

20 000 contractors  in 2021: company directors, machine operators, mechanics, office staff etc. In 2019, 77% of contractors came with their teams.

Distributors are also invited at this event

A 3rd day is added this year to welcome a high value target : other agricultural service providers

High potential purchasers: The contractor is a buyer of high value-added and high-tech products. They also renew their material 5 to 15 times more often than farmers.

More than 350 brands will exhibit  with their national representative, their team and their distributor network. 

100% of visitors will pass by your stand! 31 000 m² of indoor and outdoor exhibition spaces are set along a single pathway.

1 key date: December is not only the month when the decision makers decide on investments for 2022, it is also a time when they are more available.